Key features of quantitative research

Public Opinion Quarterly, 70, —; Merkle, D. The design emerges as the study unfolds. Offering response options assumes that your questions will be closed-ended questions A survey question for which the researcher provides respondents with a limited set of clear response options.

Define fence-sitting and floating. Entire textbooks could be and have been written entirely on data analysis. Qualitative research uses a descriptive, narrative style; this research might be of particular benefit to the practitioner as she or he could turn to qualitative reports in order to examine forms of knowledge that might otherwise be unavailable, thereby gaining new insight.

One caution to keep in mind when accepting multiple responses to a single question, however, is that doing so may add complexity when it comes to tallying and analyzing your survey results. This allows the researcher to find issues that are often missed such as subtleties and complexities by the scientific, more positivistic inquiries.

For the qualitative researcher, there is no single reality, it is subjective and exist only in reference to the observer. Research is used to test a theory and ultimately support or reject it.

True Experimental Design

Thus, the material is reduced and a new basis of information separate from the original text comes into existence ibid. Hypotheses can also be tested because of the used of statistical analysis Antonius, But this assumes that all students drank.

The outcome of this method should be unpredictable. The procedure has the pretension to be inter-subjectively comprehensible, to compare the results with other studies in the sense of triangulation and to carry out checks for reliability.

Everything is either 1 or 0" - Fred Kerlinger The aim is a complete, detailed description. Qualitative Research Qualitative Research is primarily exploratory research. Aggregate or reduce the precision of a variable such as age or place of residence.

We can use statistics to summarise our data, describing patterns, relationships, and connections. Hard copy self-administered questionnaires may be delivered to participants in person or via snail mail.

What is Meant by Qualitative and Quantitative Research

As a final stage the results are processed. Where an object of research is properly examined under careful review regardless of its outcome. Consulting the literature on the topic will certainly help, but you should also take the time to do some brainstorming on your own and to talk with others about what they think may be important in the transition to college.

A good way to estimate the time it will take respondents to complete your questionnaire is through pretesting Getting feedback on a questionnaire so that it can be improved before it is administered.

Quality criteria of reliability and validity see also Section 4. Bible interpretationsearly newspaper analysis, graphological procedures and even Freudian dream analysis can be seen as early precursors of content analysis MAYRING, a, [6].

The first type of longitudinal survey is called a trend survey A type of longitudinal survey where a researcher examines changes in trends over time; the same people do not necessarily participate in the survey more than once. A researcher should immerse himself in its surrounding for a better understanding of the whole scenario.

The Good Research Guide:. Quantitative analysis (QA) is a technique that seeks to understand behavior by using mathematical and statistical modeling, measurement, and research. Quantitative research is better and conclusive as compared to qualitative research.

What’s the difference between qualitative and quantitative research?

In quantitative research, physical evidence can be seen, and test and its authenticity can be proved by different tests. Note: The key features outlined for quantitative and qualitative research are generalisations. Some quantitative studies involve mathematics so complex that very few researchers are able to understand and reproduce the work.

The key features of quantitative research are: It is usually based upon numerical measurements and thus tends to use numbers and statistical methods as key research indicators and tools.


It tends to be associated with analysis. Quantitative Methods for Health Research is a practical, interactive course in epidemiology and statistics, designed to achieve a level of knowledge and skills appropriate to a masters in health sciences, public health or related fields.

Document, Discover and Interoperate. The Data Documentation Initiative (DDI) is an international standard for describing the data produced by surveys and other observational methods in the social, behavioral, economic, and health sciences.

Key features of quantitative research
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Survey Research: A Quantitative Technique